Americans spent a record $16.5 billion on plastic surgery last year – with Botox and boob jobs and fillers dominating the market
- Botox, one of the least expensive procedures at $397 average, earned the industry $2.95 billion in 2017
- Breast augmentations, which cost $3,000-$8,000, raked in $1.9 billion last year
- The rise in spending is driven by both soaring demand and climbing rates
Americans spent more than $16.5 billion on cosmetic plastic surgery and fillers in 2018 – up four percent from last year, a new report reveals.
Botox, though one of the least expensive procedures at $397 a pop, was the biggest money grabber: Americans spent an eye-watering $2.95 billion on the injections that paralyze facial muscles to smooth out wrinkles.
Breast augmentations, which cost $3,000-$8,000, were the most lucrative of the invasive procedures, raking in $1.9 billion for plastic surgeons.
Rhinoplasties (nose jobs) and hyaluronic acid fillers were the next big sellers, with customers spending around $1.5 billion on each last year.
The rise in spending is driven by both soaring demand and climbing rates – a trend which analysts do not expect to wane any time soon.
The rise in spending is driven by both soaring demand and climbing rates
The average surgeon fee for breast augmentations across the US went up 2.8 percent from 2017, and the cost for liposuction went up 4.2 percent, according to the new report by the American Society of Plastic Surgeons.
Neurotoxin injections, like Botox, are now 3-percent more expensive.
But that isn’t slowing customers down.
In fact, the cosmetic surgery industry has found an enthusiastic market in Millennials and Gen Z-ers.
A recent report found a 28-percent increase in 20-somethings getting Botox between 2010 and 2017, and a 32-percent increase in the same group getting fillers.
Many surgeons report young patients coming in for Botox or fillers before even developing creases in a bid to prevent them.
The lure of eternal youth is growing, and most put it down to Instagram, Photoshop, line-less celebrities who do not admit to having had surgery, and ageism in workplaces, on TV, in movies, and even on dating apps.
‘Cost is always a consideration when considering an elective surgery,’ said Alan Matarasso, MD, president of the American Society of Plastic Surgeons.
‘However, the least expensive procedure is the one done correctly the first time.
‘When considering a procedure, ask your friends and family, review before and after pictures and take the time to consult with more than one board-certified ASPS member.
‘A patient’s primary focus should be selecting a plastic surgeon who places a quality result and the patient’s safety at the forefront of every procedure.’